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What Can I Advertise in Daily Info? More or less anything: we are happy to publicise local events and advertise legitimate desires... In addition to the printed sheet, you can advertise on the website in the following ways: Advert pages If you have something special and desirable to promote, you might also like to consider running an Auction or competition with us. 
These pages are usually very long and have a pale blue background to the ads. You can put up your own adverts from this kind of page - just go to the relevant page, scroll down to the bottom and type your ad into the box. Have a look at Advert Types, below, to see the kind of advertising you can have on these pages. We aim to have pages for more or less anything the people of Oxford might want, from employment (Jobs Offered and Jobs Wanted), and accommodation (e.g. Rooms and Houses and Flats To Let) to more specialised pages such as Boats, Children's Things For Sale and Theatrical Needs. If you think there's a need for a section we haven't yet got, please do let us know! Go to our homepage or have a look at our sitemap for a complete list. Trivia: We often refer to ad pages as "columns". This is because the website was originally based on our printed sheet (continuous publication since 1964) where one places an ad, for example, in the "Other Sales column". |
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Events Listings 
We provide free information about What's On in Oxfordshire. Our events pages range from Gigs, Cinema and Theatre to Music & Dance or Sports/Wellbeing Classes, Meetings, Exhibitions and Religious Services. Click here for a full list, and to put up your own free listing for the day of your event. These listings do not necessarily appear in the printed sheet and appear on the website only for the day on which they occur. If you would like to give your event more prominence or publicity in advance, you can place a paid ad on our Coming Soon advert page and we will make it appear at the top right of all relevant Events pages. More details here. 
This is a system of web-only advertising, begun in 2008. You need a Daily Info account to place and manage your listing, but it should be very effective for selling property in Oxford! You can sell your house via Daily Info for one payment of £57.50, including VAT. The listing stays online until it's sold, at no extra charge. Find out more here. This includes more or less everything else on this site. Some kinds of listings are free. I'm afraid you'll have to phone us up or email us to add or change any details though! Advert Types and Prices More info on advertising your event...
To advertise anything else (eg Jobs, Rooms, For Sale etc), you can use our Advert pages - read on.
We offer three types of advertising on our Advert pages. Paid ads can also appear on any relevant Events pages. Price List for ad pages. 1. Free line ads. Non-trade ads are free if they are 10 words long or less, and will appear on the website only, in the free section. They will last for one week, and the most recent ones appear at the top. The first 3 words will automatically appear in bold and caps. Live links are not included, but on most pages you can upload a picture. Ads with more than 10 words must be paid for. More info on word counting... An example of a free line ad: DAILY INFO MAPS. £20/100. Free sample - call 01865 241133. 2. Paid line ads. These
appear in the printed sheet and in larger type on the website. On most pages you can also upload 2 pictures.
There is no word limit, and the first few important words are in bold. Unless you pre-book more than
one issue (see info on discounts) your ad will appear in one sheet (printed 3 times
a week in term time and weekly in the University vacation) and will last for one week online. The most recent
ads appear at the top. An example of a paid line ad: DAILY INFO MAPS, "Oxford by Day and Night". Includes late opening times and views on 3 scales. £20/100. Email map@dailyinfo.co.uk for free sample. 3. Display box ads. These appear in the printed sheet (in black and white) and at the top of the page on the website (in colour). If your ad is for an event, your box will also appear in the relevant events section and on our What's On Today page. You will also get a link from the revolving advertising space on our homepage directly to your ad. Unless you pre-book more than one issue (see info on discounts) your ad will appear in one sheet (printed 3 times a week in term time and weekly in the University vacation) and will last for one week online. Box ads, unlike line ads, appear in a random order each time a user loads the page. We can design your ad to your specifications, including your logo, other images or particular fonts, etc. There is no extra charge for this service. Alternatively, you can email us your own design (high-quality jpg please, or pdf. We can also accept hard copy by post). We'll need a black-and-white (or at least high-contrast) version for the printed sheet as well as a colour version for the website. If you're going to design the ad yourself, it's a good idea to contact us to talk about our print and web specifications and sizes first. As of May 2008, we've introduced variable rates for box ads. Click here for our price list. Our column width is 6.8cm* in print, and we charge either £10, £11 or £12 per column centimetre* in height, per issue. The minimum size is 1 column width (6.8cm*) x 3cm* height (£35.25 including VAT at 17.5%). Online, the width of a single column ad is 340 px, and the height translates as 50 px to a centimetre, so a 3cm* ad is 340 px by 150 px; a 4cm* ad is 340 px by 200 px etc. You can also book a double column ad. That's 14cm* across in print and 700 px online. Whatever size of ad you choose, the proportions of the ad stay the same in print and online. A live link to your website or email address is included. As a rough guide, you can get about 30 words in our smallest box, although of course, the fewer words, the more impact your ad will have (see Effective Advertising). *Column centimetres: occasionally, when we have a very high volume of advertising, in order to fit all the ads into print, we produce a sheet with 7 columns instead of 6. This means that all the content - ads, listings, cartoons etc - is slightly reduced in size. Because we have a very tight turnaround on ads, we don't always know in advance how full a sheet is going to be, so we cannot always predict when we're going to have to add an extra column. The size of the ad online is unaffected. We considered printing twice as often, but since that would mean that the ads had half the normal duration in print, thought that adding an extra column would be preferable. Here is an example of a 3cm* box (website version):
4. "Houses and Flats for Sale" ads. These appear on the web only. Each property has its own page, which includes 9 pictures and a full description. It's currently free! The page will stay up until the property is sold. To start listing your house click here. To view properties for sale click here. 5. "Restaurants and other venues " ads. These also appear on the web only. Box display ads appear as part of a venue's entry in the listings, and on a venue's own feature page, and rotate appearances on other venues' pages too. A small flag version appears at the top of the venue guides as well, in the rotating advert space. A year's advertising starts at £5 per week. Examples of what we count as one word: Examples of what we count as more than one word: Issue Dates, Deadlines and Discounts We charge for adverts per issue of the printed sheet.
It will also appear on the website for each week it is in the printed sheet.
In University termtime, we print three times a week, on Tuesdays, Thursdays and Saturdays. In the vacation, we print weekly, on Fridays.
The deadline is always 10am the day before you want your ad to appear. The sheet is then produced and sent out the same day. So, for example, in term time you could submit your ad at 9.30 on Monday morning, and it would be displayed around Oxford on the Daily Info sheet before Tuesday morning. There is, of course, no deadline for the website, and your ad will appear online as soon as we've processed it, which will usually be within a couple of hours of submission (see our opening hours)
Discounts depend on the number of issues you book. If you book a run of between 4 and 10 issues of the same ad, you get a 10% discount. If you book 11 issues, you get 11% off, if you book 12 issues, you get 12% off, and so on, all the way up to our maximum discount of 40% off for a run of 40 issues. With the exception of the Houses and Flats for Sale page, all ads
last for one week online and one issue in print. If you have a paid line or a box ad, you'll also appear in
print. In term time, the ad will last for two or three days in print, and in the University vacation it'll
last for a week - see Issue
Dates & Deadlines. You can now choose to have a reminder emailed to you when your ad is about to finish online. If you're placing your ad via the website, you can do this on the penultimate page, just before you click Submit. If you're placing it over the phone or by email, ask us to organise it then. Will my ad also appear on an Events page? If you have a box ad publicising an event, it will appear on the relevant event page(s), within the listings for the appropriate day, standing out prominently among the free listings, AND will appear on the right hand side of all relevant event page(s), throughout its run. This will be in addition to appearing on the Coming advert page. If you have a paid line ad publicising an event, it will appear on the right hand side of all relevant event page(s), throughout its run. This, again, will be in addition to appearing on the Coming advert page. If you have a paid advert, line or box, which is not directly publicising an event, but which is relevant to the subject of one or more event pages, it will appear in the column to the right of the listings on those pages, throughout its run. Examples: a Theatrical Needs ad can appear on the Theatre page, a "Tennis Racket for sale" ad can appear on the Sports and Fitness classes page. This will be in addition to appearing on the advert page on which it is submitted. In each case appearing on an events page is included in the cost of the ad as described above. What is considered relevant to an events page is at Daily Info staff discretion. More info on Event Advertising... First, decide what kind of ad you want (see Advert Types, above). You can place your ad via the website - this is the best and quickest method for a free or paid line ad, and also works perfectly well for box ads. You can do this from the bottom of the page you want your ad to appear on, or just click here and follow the instructions. Houses and Flats for Sale works a bit differently (as of Jan 2008) - more info on that here. For first-time advertisers and private individuals, we prefer to take payment in advance by credit or debit card - you can send us your details through our secure server when you place your ad via the website, or call us on 01865 241133. DON'T SEND US (OR ANYONE) YOUR CARD DETAILS BY EMAIL. You can also pay by cheque (to "Daily Information Ltd"), or drop in to our offices and pay in cash. You can also send us the copy for your ad by email, or, if you're not sure what you want to say, give us a call on 01865 241133 and we will do our best to advise you. If you are placing a box ad, we will email you a proof for your approval before publication. Yes, you can attach a picture to free line ads, paid line ads and box ads (see Advert Types and Prices, above). You can do this on most (but not all) ad pages. Pictures should be exclusively concerned with the item in the ad and must not include extra text. Usually you can have one picture with a free line ad, two with a paid line ad and three with a box. On the Houses and Flats For Sale page you can have nine. The best way to get your picture online is to upload it when you place your ad. You do this bit on the last page, after you've done everything else. It will need to be a .jpg or a .gif file, and less than 200 KB (you may need to resize the picture on your computer using a program like ImageReady or Photoshop before you start placing your ad). What is "Email me" (a.k.a "Masked Email")? "Email me" is a link that appears at the end of your advert instead of your email address if you have "masked" your address to avoid getting spam responses. People responding to your ad click on the "Email me" link and send you a message via our form. When you get this message in your email account, just click reply (make sure you don't create a new mail going to adresponse@dailyinfo.co.uk). Thereafter you can email each other in the normal way. In order to use this facility, click the "Mask email" button while submitting
your ad. A new screen will appear, on which you should type your email address carefully into the small yellow
box, remove your address from your main ad text in the big white box (if it's in there), and then click the "Mask
my email" button.
You will then be returned to the normal ad submission process. In case you're wondering, your email address still counts as only one word, despite "Email me" being two. To remove your ad from the site, if you have a Daily Info account, you can log in and set the ad as "offline". This works for any ads that use your account email address as the masked email contact, or which have been placed while you were logged in. If you don't have an account yet, you can either set one up and follow the instructions above, or give us a call on 01865 241133, or email us, and we will take the ad offline for you. We'll need something with which to identify your ad, like the email address or phone number in the text. Except for Houses and Flats for Sale, you don't need an account to use Daily Info. It can be useful, however. It's free, and we don't harvest any data from your details. Here are some of the things you can do: • You can mark ads that you're interested in on the site pages and retrieve a list of them in your account. More info here... • If you respond to an advert using the "Email Me" link while you're logged in, you can keep track of which ads you've responded to and what you said in your response using your account. More info here... • If you've placed an advert with a masked email you can check your responses by logging in to our site, as well as by checking your email in the normal way.
This can be useful if, for example, your emails go to your home computer and you want to check responses while
you're out or away. Whether you log in to our site or not, the responses will still be sent to you by email as usual. • You can look at your previous adverts (and their responses), in case you want
to re-use similar text or get back in touch with someone. 
Did you definitely get to the final page when placing your ad (see picture on the left, reference code shown by the red arrow)? Paid ads appear in small type in the free section until we have processed payment. This will normally be within an hour or so during business hours. They will then appear in the paid section (larger type, at the top of the webpage), and in your selected issue(s) of the printed sheet. If they don't, email us or call us on 01865 241133, quoting your reference code if possible. If your free ad has disappeared from the website, it may well be because we've moved it to a different section - for example, if we find an ad from someone looking for a job in our Jobs Offered section, we will probably move it to our Jobs Wanted section. If we're feeling particularly harrassed that day, we might delete it altogether. We may delete or decline to publish ads, for a number of reasons. The most common of these are: 1. If your ad contains no contact details. If you realise you've missed your contact details out, please contact us and get us to alter your ad, rather than placing a succession of further ads yourself. 2. If your ad is illiterate, illegal, offensive or nonsensical. See our Terms and Conditions for more details. 3. If we feel you are abusing the site in some way - e.g. entering your ad ALL IN CAPITAL LETTERS, OR runningWords,together-to-try,toFit,more-in, OR spamming our pages with many copies of the same ad, OR using more than one ad to advertise the same object. If you want more than 10 words' worth of information in your ad, we think you should pay for it. 4. If your ad is in a foreign language. While we have a smattering of French, German, Spanish and even Arabic, we currently have no full-time staff fluent in Polish, Chinese, Russian or, in fact, most other languages. If we can't understand your ad, we'll delete it. If you have a good reason for wanting to advertise in a language other than English, please contact us, and we'll be happy to place your ad for you with a translation alongside. 5. If we feel that you are not being entirely straightforward or if we've received complaints about you from people who've responded to your advert. 6. If you are a professional organisation placing free ads for which we feel you should pay. We're very cheap and focus far more on providing a good service than we do on squeezing cash out of people, but we do have to make enough money to keep going. Daily Info will delete or edit ads at our discretion. Click here to see our Terms and Conditions. We no longer store card details on our server; they are now processed by Barclaycard, our ePDQ merchant service provider. They have assured us that they do not monitor these details nor use them for anything but taking payment for us. This is the only case of data submitted to us being stored elsewhere than on our own server. We will never, ever, pass on any of the personal details you submit to our site to anyone for marketing purposes, nor will you receive unsolicited emails or phone calls from us. The only time we would pass on any information at all to a third party would be in the case of a police inquiry. We will not use any personal details to contact you unless we have specific query about your ad, listing or review. We do, however, reserve the right to hold, use and publish any material submitted to us for publication in perpetuity - see our terms and conditions. If you're a registered charity, you may not have to pay VAT on your advertising. We will need a letter from you confirming this. If you're not sure whether you're exempt or not, please click here for HMRC's guidelines on eligibility and claiming relief. If you are eligible, please fill out the standard declaration (section 10) and send it to us by post. Without a valid declaration, we will not be able to charge your advert without VAT, even if we have your charity number. Daily Information is delivered regularly (Mondays, Wednesdays and Fridays, 5pm, during University term, Thursdays only during the vacations) by messenger to around 450 sites around Oxford (have a look at the current display points here). We can arrange to deliver your posters or fliers (any size) together with the DI sheet to any or all of these locations. The drops are divided into eight different routes across Oxford. We accept 40 posters per route (320 for all routes). All you have to do is decide which routes you want to cover, contact us to book a time, and provide us with the posters by 12pm on the day of delivery. Cost: £5 per route + VAT. All 8 routes = £46 (incl. VAT) Payment can be made on the day, or upon receipt of invoice by cash, cheque or credit card. Please note that we cannot guarantee display of a poster at any particular site - this service is dependent upon the goodwill of our displayers. Daily Information Ltd, Tel: 01865 241133 Email: dailyinfo@dailyinfo.co.uk Find us on Facebook or Follow us on Twitter We don't have a fax machine - sorry! |
